{"id":587,"date":"2021-01-16T16:16:32","date_gmt":"2021-01-16T21:16:32","guid":{"rendered":"https:\/\/harvest-press.com\/?p=587"},"modified":"2021-01-16T16:16:32","modified_gmt":"2021-01-16T21:16:32","slug":"the-power-of-marketing-with-banners","status":"publish","type":"post","link":"https:\/\/harvest-press.com\/the-power-of-marketing-with-banners\/","title":{"rendered":"The Power of Marketing with Banners"},"content":{"rendered":"

Welcome to 2021!\u00a0 As business owners, we are all looking for new, innovative ways to market our business and the products we sell.\u00a0 We at Harvest Print agree that using both digital and print marketing is the most successful way to reach your customers.\u00a0 The clients we see using both forms of marketing see the most success and reap the most benefits.\u00a0\u00a0<\/span><\/p>\n

A powerful print item a business can use are banners.\u00a0 <\/span>Banners<\/span><\/a> are inexpensive, easy to use and weather resistant.\u00a0 Banners travel well and proven to get a customer\u2019s attention.\u00a0 In this article, we will talk about a few different styles of banners as well as their function and why they are proven to reach a client.\u00a0\u00a0<\/span><\/p>\n

Statistics on How Banners Work\u00a0<\/b><\/h4>\n

Vinyl Banners are a powerful way to market your brand to local business.\u00a0 Did you know that every out-of-home ad dollar generates $5.97 in sales?\u00a0 According to the Outdoor Advertising Association of America, when out of home advertising is incorporated into the mix, it increases the effectiveness of digital search by more than 40% and print by more than 14%.\u00a0 Those are results worthy to share!\u00a0<\/span><\/p>\n

Vinyl Banners are a great way to motivate a shopper to stop into your business.\u00a0 Depending on the business, 15% o 45% of customers stop in on impulse.\u00a0 That could be almost half of your daily traffic!\u00a0\u00a0<\/span><\/p>\n

A vinyl banner can grab a shopper\u2019s attention and catch their business.\u00a0 85 percent of your customers live within a 5 to 6 mile radius of your business which means that they see a banner 50 to 60 times per month.\u00a0 Add that statistic to the $5.97 in sales per dollar spent and it makes printing an outdoor vinyl banner a <\/span>no brainer<\/span>!\u00a0\u00a0<\/span><\/p>\n

\"\"Are Banners Expensive?\u00a0<\/b><\/h4>\n

If you aren\u2019t sold yet on trying out a banner for your next marketing tool, this might be the selling point \u2013 banners are inexpensive.\u00a0\u00a0<\/span><\/p>\n

Banners<\/span><\/a> range in price depending on the size, the type of material and if you need a variety of weathering options.\u00a0 However, all of the banners are stunning, catch a customer\u2019s attention and are economical.\u00a0 Banners are cheaper than a billboard and more visible and more stable than a yard sign.\u00a0 In fact, with all the money you save using a banner to market your business, you can print multiple banners.\u00a0 This would allow you to switch out your banner with the season or sale that you might be hosting.\u00a0 <\/span>Now we are talking<\/span>!\u00a0\u00a0<\/span><\/p>\n

\"\"Exposure, Exposure, Exposure<\/b><\/h4>\n

The options for banner distribution are endless.\u00a0 You can place them at busy intersections, heavy populated road routes, hang them at your store front walls or in the windows or place them where you know your target audience is frequent.\u00a0\u00a0<\/span><\/p>\n

Maximum exposure for minimal expense.\u00a0\u00a0<\/span><\/p>\n

Different Style of Banners<\/b><\/h4>\n

Depending on where and what you are advertising \u2013 there are many different banner options and tools that would work for you on your banner.\u00a0 See below for the right style to fit your needs:<\/span><\/p>\n

    \n
  1. \u00a0Wind slits – If you banner is going to be hung across the highway or at an area where there is heavy wind, we recommend you get wind slits on your banner.\u00a0<\/span><\/li>\n
  2. Grommets \u2013 there are the holes around the banner that help you hang it without damaging the banner.\u00a0<\/span><\/li>\n
  3. Tear Resistant\/Weatherproof – if this is in a heavy traffic area where you think it would get touched quite a bit and used year after year, we recommend you print your banner on HD Polyethylene material.\u00a0<\/span><\/li>\n
  4. Canvas \u2013 this banner material is perfect for stretching.\u00a0 It\u2019s ideal space is in storefront windows.\u00a0\u00a0<\/span><\/li>\n
  5. Mesh \u2013 This material is perfect to hang on fences as it allows 37% airflow.\u00a0 It allows wind to go through without the banner bubbling.\u00a0\u00a0<\/span><\/li>\n<\/ol>\n

    Need help in deciding which banner is the right option for you?\u00a0 <\/span>We would love to help<\/span><\/a>!\u00a0 We are armed with the correct knowledge to assist you to choose the correct banner to maximize your marketing with inexpensive expense.\u00a0\u00a0<\/span><\/p>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    Welcome to 2021!\u00a0 As business owners, we are all looking for new, innovative ways to market our business and the products we sell.\u00a0 We at Harvest Print agree that using both digital and print marketing is the most successful way to reach your customers.\u00a0 The clients we see using both forms of marketing see the…<\/p>\n","protected":false},"author":1,"featured_media":588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0},"categories":[15],"tags":[],"yoast_head":"\nThe Power of Marketing with Banners - Harvest Print<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/harvest-press.com\/the-power-of-marketing-with-banners\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Power of Marketing with Banners - 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