How does your business handle a slowdown?

How does your business handle a slowdown? No matter how successful your company is, eventually business will slow down. There will be times when customers disappear, overall activity decreases, and sales decline. Whether it’s a seasonal slowdown or a decline in the overall economy, your businesses’ ability to survive depends on how you react when…

Focal Points in Design

Focal Points in Design   The dictionary defines a “focal point” as “the point at which all elements or aspects converge; center of activity or attention.” In design, it’s the point at which all of the rays converge, the principal focus of an image.   When creating an advertisement, brand, or a marketing strategy for…